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Labels: Your Organizational Tool (financial business coach)

By Jonathan Rojas

 In this age, there is a lot of focus on the importance of “getting organized.” There are even professional organizers for hire! Labels are a huge presence in the field of organization, because they enable everything to be tagged and put in its place. From birthday party invitations to mass market mailings to identifying file folders, consumers frequently employ labels in their everyday lives. Labels are a convenient and simple way to increase organization in business and home settings.

By using the templates provided on word processing programs, making personal labels has become fairly easy and much less time consuming than writing them by hand. There are several name brand labels and many generic store brands that work with the same templates. Labels are available in several different shapes and sizes and in color, white, or clear. Some are permanent and others are removable. They are tailor-made for optimum print quality on either Inkjet or Laser printers. Labels are available for almost any need that the consumer may have.

For larger projects and for transferring data from a mailing list in spreadsheet format to a label template, many people use Mail Merge, a feature in Microsoft Word that uploads a list of names and addresses and reformats it into easy-to-print labels. Even if only one typed label is needed, label companies now sell detachable labels that can be printed one at a time without wasting other labels.

The uses for labels are unlimited and include archiving and record keeping, shipping, advertising, and organization.

Archiving and Record Keeping

Even in one’s home, the amount of papers accumulated in a year from bills, statements, and reports are staggering. Businesses collect a much higher number of invoices, publications, and correspondence. Sometimes there is the temptation to throw it all away, but the day may come when a receipt or invoice from two years ago is needed and the consumer is so glad that it was saved. One way to get rid of all the clutter is by archiving the information monthly or yearly, according to the amount. Office supply companies sell archiving systems, which include sturdy boxes for storage, labels and programs for record keeping, and an internal filing system for use inside the box. This helps tremendously in keeping track of the important communications that have occurred.

Shipping

Labels are necessary when shipping and mailing various items. Label templates on word processing programs offer a wide array of different labels, such as large labels for boxes, tiny labels for return addresses, and several sizes in between for labeling CDs, videotapes, floppy disks, and more. Full sheet labels are also available so that the user can be creative with their own cut outs, graphics and clipart.

Advertising

Many businesses place their company logo and tagline on their mailing labels to make an impression on the buyer and create brand familiarity. For example, mail order companies know that it increases the buyer’s satisfaction level when they see the familiar packaging and label arrive at their doorstep. Labels are also used in advertising for mass-market mailings of brochures, coupons, offers, and special sales sheets.

Organization

Just about every aspect of life can be improved with increased organization. Labels help the user to achieve order by designating specific spaces for items. There are so many areas in which organization and labels are useful, including safety issues, like keeping track of alarm codes and times to replace fire detection units. Also, labels assist in keeping automobiles current on tune-ups, and family members and pets up-to-date on medical checkups. Household chore schedules, gift wrapping area and supplies, coupon clipping, and rummage sales are just some of the other areas that are greatly helped by the use of labels.

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Differentiating your Business Card

By Francesco Pratt

 Every business or individual who wants to be perceived as professional must have a business card. Without a business card, it’s like saying you don’t want your business to grow or you don’t want people to acknowledge that your business exists or you do not wish to spread the word about your business -you are not proud. Being a reader of this article, I suppose you don’t need further elaboration on the importance of a business card to someone’s business. Since you know that why, I’ll now explicate on the hows and whats in creating an effective business card.

I have encountered quite a handful of unconventional business cards; cards that have broken free from the standard size and shape. There are also those I’ve seen that are made of different kinds of paper, not your typical flat-looking cardboard-type ones. In other words, you have more options now in creating a unique, groundbreaking business card than how it was years ago. In addition to this, a couple of years ago, the business card printing business has exploded online and now there are just a long list of online printing companies to choose from! The question you will need to ask yourself now is: Do I need a fancy business card or would it be better for my business’ image if I went with a conventional looking one? If you were a lawyer, would you like to have a business card with vector images and semi-bright colors and printed on translucent paper stock? I didn’t think so. If you were a Club Events Coordinator, do you think people would see you to be a person of fun if you handed them a horizontal 2×3.5 card with black fonts on a white background? I didn’t think so either. The point I’m driving at is that you should choose the materials, shape, color and design that would be appropriate for your business. Smart, professional colors for a more formal impression, bright colors and a whacky design if you wish to exude the sense of fun and creativity. Of course for those wishing to leave a formal, professional impression, remember to incorporate something on your design that will leave a mark on your customer’s mind. Make them remember you.

In making your cards, make sure the font sizes, colors and styles are easy to read at the same appealing to people. It would completely defeat the purpose if people would have a hard time making out what’s written on your cards when your primary purpose in having one is to clearly deliver the message of your business to them.

Another factor you must remember is that your business card has to be worth keeping. Nobody wants to keep a crappy card stowed away in their wallets. Have your cards made to fit a king’s liking and people would treat it with the same care. Before you hand out your card, make sure it doesn’t have rough, torn-like edges or anything that would give people the impression that you don’t give that much significance to your business cards. It would probably give off the impression that you don’t treat your business and clients with the same dignity and pride.

A business card may provide you with only a seemingly insignificant amount of real estate to communicate your message but this is still the best proven way to get clients-with the higher likelihood of you getting your message with the added benefit of your personal interaction, too-inside and outside the office.

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Monday, December 28th, 2009 at 9:47 pm and is filed under finance. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.